Lowes Takes A Turn Towards Interior Decorating

Discussion in 'Home Improvement' started by John Brunner, Sep 15, 2020 at 10:22 AM.

  1. John Brunner

    John Brunner Very Well-Known Member
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    I've been getting emails from Lowes launching a line of "New York Fashion Week" furniture and decor available through their websites.

    They've been featuring 3 designers in their ads:

    lowes.jpg

    Each artist's "curations" have their own section on Lowes website. Out of 110 products "curated" between the 3 "curators," 10 are stocked by my local Lowes (vases, mirrors, etc.) with the rest being special order (yeh, those high-falutin' words are way overused in the copy).
    I can't tell if this is being launched during Fashion Week or if it is a short-term thing just for September.
    Lowes nyfw.jpg

    It's such an odd thing to see from Lowe's...opposite ends of the cultural spectrum, as it were.
    But they claim that's the point: to "dispel the myth" that high-end fashion cannot be had at Lowes prices.

    Who knows if this will increase sales. I've not noticed any promotions or ad copy in the store.
     
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  2. Yvonne Smith

    Yvonne Smith Senior Staff
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    Definitely too expensive for us ! Going to stick with Amazon and Walmart. I love shopping at lowes, because they always have markdowns and sales on their garden items and plants; but I won’t be buying any fashion decorating items from Lowes (or anywhere).

    53BD2CB4-3D5D-4C35-8477-97714B1B67B2.jpeg
     
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  3. John Brunner

    John Brunner Very Well-Known Member
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    @Yvonne Smith

    How did you find THOSE???

    I clicked on the products under each of the 3 designers and didn't see any of that stuff.

    Holy poop!
     
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  4. Beth Gallagher

    Beth Gallagher Veteran Member
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    The Lowes in our area have always had interior decorating/home goods sections... everything from window blinds to linens. I don't pay much attention to "fashion" designers so this promo gets a big yawn from me. Of course with the pending bankruptcies of many struggling retailers (Macy's, Penney's, etc.), this might pan out for Lowes.
     
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  5. John Brunner

    John Brunner Very Well-Known Member
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    I had not thought of the other retailers going away.

    When I moved into my current home, I purchased window treatments for every room in the house at Penneys. I had a stack of coupons (x% off, $XX off when you spend more than $500, etc) and sat down with the saleswoman figuring out the best way/order to apply them. Of course, their last CEO did away with the coupons (idiot.)

    If I had to buy that kind of stuff today, I'd be limited to the internet, so maybe Lowes DOES have a good idea expanding this offering. I know where lamps and window treatments are. But if my local Lowes already carries pillows and bed linens, I've never seen it. And as I said, 90% of the "curated" stuff is not stocked. Interestingly, I looked at inventory in a store closer to DC (a larger, more upscale market), and they stocked even fewer of these items.
     
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